Cloudability is on a growth ramp and changing how companies adopt and consume cloud. If defining and creating new market opportunities excites you, this position is for you. We looking for a product marketer who excels at understanding and developing target customer profiles, value proposition, product content and enables sales and demand gen teams to achieve revenue goals.
As a Product Marketing Manager, you’ll have a deep understanding of our product offerings, create compelling content that conveys our vision and strategy, understand market needs and trends, and collaborate with marketing teams to deliver innovative marketing programs to grow pipeline and customer adoption. As a product marketer you are comfortable working with Technology teams (product management, engineering) and Sales to coordinate and develop messaging as well as go-to-market effort. You will also enable partners to amplify and scale direct go-to-market effort.
What you’ll do:
- Understand the challenges that key buyer personas at Enterprise organizations face around cloud infrastructure adoption, migration and scaling
- Develop product positioning, messaging, and go-to market strategies for new and existing products by understanding competitive drivers, market trends, and the needs of enterprise customers
- Operate as the SME for particular areas of the product. Plan and implement strategy around the launch of new features and releases across our Product, Customer Success, and Sales teams.
- Identify, develop and manage the creation of assets – briefs, videos, presentations, best practices etc. as needed to fuel sales and marketing success
- Deliver competitive intelligence to the Product team to shape product direction
- Enable the sales teams at all levels on our value proposition and messaging
- Create and maintain solution content on the company website
- Work closely with other marketing teams to make sure their field plans are infused with rich knowledge about assigned products, target markets and buyers
- Represent the company at hosted client events, partner meetings and industry conferences
Cloudability is Portland-based, Cloud Optimization Platform enabling organizations around the world to succeed technologically and financially in the cloud. Thousands of companies have trusted us to help them track, manage, and optimize their cloud cost. Our mission is to change the way companies leverage the cloud and we want you to be apart of that journey.