Sr. Director of Growth at Auth0
United States
Auth0 is a fast growing identity-as-a-service company headquartered in Seattle, Washington,with employees in twenty-five countries. Thousands of enterprises around the world use the Auth0 platform to implement authentication, authorization and related security functionality to speed their time to market, reduce their costs, and improve their security.

Auth0 is loved by developers, and our brand image is unparalleled in the identity community. We’ve found that developer marketing is a very effective path to winning the hearts and minds of the development organization and eventually the budgets of CxOs. More than 400.000 unique users (over 4% of all professional developers) visit Auth0.com each month due to our compelling content and the functionality of our identity security service.. We’re in the top 8K sites in the world and top 4K of the US according to Alexa. Thanks to this, most of Auth0 business is inbound and driven by our free trials and our developer funnel. Our mission is to simplify developers’ lives, and hence accelerating enterprise revenue, reducing identity security TCO, and improving security by making identity simple.

We are recruiting an entrepreneurial, creative and analytical growth marketer to lead the team that will help us acquire, engage, and retain new business for the developer funnel. Your team will drive the growth of Auth0 by using a metrics-focused and highly iterative process to both find new Auth0 users as well as make our current users more successful. While this is a leadership role, it requires someone who has the capability to roll up their sleeves and make an immediate impact. Reporting to the VP, Marketing, you will lead a team supporting a broad range of functions including SEO, Paid Acquisition, data driven experiments like A/B testings, website landings and funnel optimizations.

Responsibilities

Build and lead the growth marketing team
Use data to make decisions about prioritization and impact, and have a passion for experimentation
Inbound-first optimization of auth0.com. A/B testing across our funnel real estate and frequent user testing and interviewing to glean insights and new growth opportunities.
Define strategy for SEO optimization of the digital website and building a shared knowledge & practice across marketing of SEO-first content generation.
Conversion & page health optimization - driving conversion, bounce, exit, and page-pathing optimization toward self-service signup and form fills.
Advise on methods of user outreach (email, on-site, etc) to drive activation through a tight bond with Product Onboarding/Growth function to ensure safe transit of signups through mid-funnel and into successful shipped app.
Define and drive KPIs for all initiatives
Define the strategy for our paid acquisition efforts.
Build and manage project plans, drive cross-functional team deliverables, coordinate with outside vendors, manage POs, and see projects through to completion on time/budget.
Maintain a high level of organization and attention to detail.

Requirements

Minimum of 6 years of experience in a senior growth marketing role for a global technology company
Experience in leading teams that have both built a brand for earlier stage companies and also have maintained and extended the brand of large technology companies
Excellent verbal and written communication skills, as well as listening and interpretation skills
Ability to establish and manage priorities and drive projects to completion
Thrives working cross-functionally and enjoys building strong internal and external relationships in a globally-distributed company
Creative thinker and problem solver, willing to take risks and able to problem solve in real-time
Able to recognize potential obstacles and suggest work-arounds

Auth0 values diversity and inclusion and is an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status